Pricing
Every plan includes the whole funnel engine
Scoring, logic, personalized results, routing and analytics are not upsells. You pay for scale and for the optimization intelligence, not for the basics.
Builder
A complete conversion-building system — no professional-basics tax.
$69/month
- Funnels
- 5
- Leads/mo
- 2,000
- Seats
- 1
Everything you need to build and run real campaigns.
- Hosted funnel publishing with your workspace branding
- All nine analysis engines: scoring, logic and personalized results
- The full question block library and template catalog
- AI funnel drafting from a guided intake
- UTM and referrer capture, plus consent records on every submission
- Funnel analytics: views, starts, completions, capture rate
- Lead dashboard with CSV export
- Version history, draft-versus-live publishing and trash recovery
In build — not included yet
- Custom domains and branding removal
- Inline and popup embeds
- Outbound webhooks
- Result emails and file downloads
Growth
When funnels become part of your marketing infrastructure.
$149/month
- Funnels
- 25
- Leads/mo
- 20,000
- Seats
- 5
Everything in Builder, plus scale and operational depth.
- Multiple seats, shared workspaces and role-based invites
- 25 funnels and 20,000 leads a month
- Cross-funnel leads dashboard with search and filters
- Funnel export and import for backups and client cloning
- Scoring coverage audits and publish readiness checks
- Multi-dimensional profile and quadrant result architecture
- Attribution on every lead: source, UTM and landing URL
In build — not included yet
- HubSpot sync and field mapping
- Partial-response recovery
- PDF and report generation
Optimize
Make the funnels you already have perform better.
$249/month
- Funnels
- Unlimited
- Leads/mo
- 100,000
- Seats
- 15
Everything in Growth, plus room to scale and the optimization layer as it lands.
- Unlimited funnels, 100,000 leads a month and 15 seats
- Question-level drop-off and time-on-question analysis
- Result distribution and qualification outcome review
- Traffic-source breakdown across funnels
- Higher AI drafting allowance
In build — not included yet
- Conversion bottleneck and CTA performance insights
- Scoring effectiveness and redundant-question detection
- Experiment recommendations with generated variants
- Downstream CRM outcome analysis
Not sure yet
Let the product answer the question
Take the two-minute scorecard. It tells you which tier your funnel operation is actually at — and it is itself a FunnelMagic funnel, so you see the output before you buy.
Pricing questions
- Is there a free way to try FunnelMagic?
- Yes. Create an account and build and publish a funnel end to end before you pay. Card payment is not switched on yet, so nothing is charged while we finish self-serve billing.
- What counts as a lead?
- A completed submission where the respondent gave you their contact details. Views and partial responses do not count against the allowance.
- Which plan should an agency start on?
- Growth. It adds shared workspaces, multiple seats and funnel export/import, which is what you need once funnels run for more than one client.
- What does Optimize actually add?
- Scale — unlimited funnels, the highest lead allowance and the most seats — plus the optimization intelligence layer as each piece ships. Each plan card lists what is live today and what is still in build.
- How do I change plan?
- From workspace billing settings. Plan changes take effect on the workspace immediately; automated proration arrives with self-serve billing.
See where your funnel leaks
Two minutes, eight questions. You get a scored profile of your capture-to-conversion system and the one gap to fix first — built with FunnelMagic itself.
No credit card. The scorecard is a live FunnelMagic funnel.