Guides
How to build a funnel that qualifies, not just collects
Everything here comes from building qualification funnels. No gated PDFs — read it, apply it, and take the scorecard when you want your own funnel assessed.
7 min read
How to qualify leads with a quiz funnel
Qualification is a decision, not a form. This guide walks the four steps that turn an interactive funnel into a filter your sales follow-up can trust.
Read the guide6 min read
Writing quiz funnel questions that get finished
Completion rate is a writing problem before it is a design problem. These rules cover order, phrasing and the two questions that cause most abandonment.
Read the guide6 min read
Lead scoring your sales follow-up will actually trust
A score is a claim about a person. It gets trusted when the reasoning is visible, the bands map to actions and the model is reviewed against outcomes.
Read the guideChoosing between tool categories
FunnelMagic vs a form builder
Form builders collect answers. FunnelMagic scores them, shows the respondent a personalized result and routes the lead by fit.
FunnelMagic vs a quiz maker
Quiz makers produce a fun result. FunnelMagic produces a respondent result and an owner lead record built for follow-up.
FunnelMagic vs a landing page builder
Landing page builders win the click. FunnelMagic decides what happens next: score, personalize and route the lead.
FunnelMagic vs your CRM's native forms
CRM forms create records. FunnelMagic qualifies the visitor first, then hands over a scored, segmented lead.
See where your funnel leaks
Two minutes, eight questions. You get a scored profile of your capture-to-conversion system and the one gap to fix first — built with FunnelMagic itself.
No credit card. The scorecard is a live FunnelMagic funnel.