Marketing maturity audit
A scored maturity audit that ends in a graded report — the highest-capture assessment format.
Flow: Assessment → required contact gate → graded report
The questions
7 questions, each carrying weight into the high-to-low score engine.
1. How consistent is your monthly lead volume?
1 — Not at all · 2 · 3 · 4 · 5 — Completely
2. Do you know which traffic source produces your best customers?
No idea · A rough sense · Tracked and confirmed
3. How do you qualify a new lead today?
We don't — everyone gets a call · A quick manual look · A form with qualifying questions · Scored and routed automatically
4. How fast do you follow up with a new lead?
Within days · Within 24 hours · Within an hour
5. How often do you test messaging or offers?
Never · Occasionally · Every campaign
6. Can you report on revenue by channel?
Yes · No
7. What would you most like this engine to do better?
The outcomes
Each outcome has its own respondent copy, call to action and routing.
Grade C — Emerging
Grade C: emerging
The basics aren't consistent yet. Pick one channel, one offer and one follow-up path, and make those repeatable before adding anything new.
Get the foundations guide
Grade B — Established
Grade B: established
You generate demand but you don't yet separate the good leads from the rest. Scoring and segment-based routing is the highest-leverage change this quarter.
See your recommended fixes
Grade A — Advanced
Grade A: advanced
Your fundamentals are strong. The remaining upside is personalization and speed — richer result experiences and instant routing to the right next step.
Book a working session
See where your funnel leaks
Two minutes, eight questions. You get a scored profile of your capture-to-conversion system and the one gap to fix first — built with FunnelMagic itself.
No credit card. The scorecard is a live FunnelMagic funnel.